Program 2026a company of PT. Tanah Air Digital

VENTURE
& PROSPER
WITH IMPACT.

Indonesia's Tech Marketing & Communication Consulting. Helping organizations get, keep, and grow customers in the digital galaxy.

120K+
Hyperlocal Creators
38P
Indonesian Provinces
Nara StrategyNara AI LabNara EduTech MarketingCommunication ConsultingHyperlocal EngagementAI IntegrationPeople DevelopmentVenturer & Prosper With ImpactNara StrategyNara AI LabNara EduTech MarketingCommunication ConsultingHyperlocal EngagementAI IntegrationPeople DevelopmentVenturer & Prosper With Impact
The Landscape

Today's
Challenges
in Tech.

The market is shifting fast. Organizations that act on these realities will lead. Those that don't, won't.

01

AI as the Foundation

AI is becoming the foundation for innovation and strategy. It belongs at the core of the organization, not the periphery.

02

Orchestration Imperative

Tools and channels keep multiplying. Someone has to make them work together as one system | that is now the real work.

03

Hyperlocal Engagement

Generic national messaging no longer converts. Attention is won locally | city by city, community by community.

04

Integrated Delivery

Audiences are on every channel at once. Messaging that is not integrated across them simply gets lost.

05

Personalized Intelligence

Users now expect experiences tailored to them. Delivering that takes data, and competitors are already using it.

Our Solutions

THREE PILLARS
OF IMPACT.

We combine marketing strategy, communication, and practical AI to help your brand reach more of the right people | efficiently, and all the way down to the hyperlocal level.

Pillar 01
01

NARA
STRATEGY

Strategic Marketing & Communication Advisory | designing integrated communication frameworks aligned with policy, reputation, and growth objectives.

  • Strategic Assessment & Positioning
  • Communication Strategy Development
  • Digital Campaign Strategy
  • Crisis Communication & Reputation Management
Pillar 02
02

NARA
AI LAB

Transforming organizations with AI | developing and integrating practical AI applications for governance, efficiency, and decision-making at every level.

  • AI Marketing Intelligence Dashboard
  • Public Sentiment Monitoring System
  • AI Content Generator & Automation
  • Automated Strategic Reporting
  • Decision-Support Intelligence Systems
Pillar 03
03

NARA
EDU

Capability Development for the Digital Era | technology transformation requires people transformation. High-impact corporate training that sticks.

  • Digital Marketing Strategy
  • Brand Positioning & Market Analysis
  • Advanced Sales & Negotiation
  • Customer Experience Transformation
  • Leadership & AI for Business
SAM
Our Methodology

THE SAM
FRAMEWORK.

Every Narabrain engagement runs on one methodology: Strategy, Advisory, Monitoring. It keeps the work disciplined and grounded in data from day one.

S

Strategy

Align client goals with market realities, defining the communication and marketing approach before any execution begins. We don't build until the foundation is right.

A

Advisory

We guide clients through complex calls so decisions are informed, not reactive | working as an extension of your leadership team.

M

Monitoring

We track performance against agreed KPIs and adjust in real time, so budget keeps flowing to what's actually working.

Our Reach

PRESENT EVERYWHERE
THAT MATTERS.

Our expanding network, offering potential collaborations and broad impact.

38P
Provinces across Indonesia
30+
Countries in our network
120K+
Hyperlocal Content Creators

Direct access to decision makers | Powerhouse Government, C-Level Executives, Boards of Directors & Commissioners | ensures your message reaches those who can act.

38 Provinces | Connecting Communities Nationwide
AcehSumatera UtaraSumatera BaratRiauKepulauan RiauBengkuluSumatera SelatanBangka BelitungLampungDKI JakartaBantenJawa BaratJawa TengahDI YogyakartaJawa TimurBaliNusa Tenggara BaratNusa Tenggara TimurKalimantan BaratKalimantan TengahKalimantan SelatanKalimantan TimurKalimantan UtaraSulawesi BaratSulawesi TengahSulawesi SelatanSulawesi TenggaraSulawesi UtaraGorontaloMalukuMaluku UtaraPapuaPapua BaratPapua TengahPapua SelatanPapua PegununganPapua Barat DayaJambi
What Drives Us

OUR
VALUES.

Four principles that shape how we work with every client.

Curiosity

We ask the questions others skip. Real curiosity about your business and audience produces strategies that fit your situation instead of a template.

Courage

Bold ideas require courage. We recommend what's right, not what's safe | and we back every recommendation with evidence and accountability.

Collaboration

We work with your team, not above it. The best work happens when our consulting experience meets your knowledge of the business.

Continuous Learning

Tech changes fast, and we study it constantly | so our clients get current thinking and tools, not last year's playbook.

Leadership

MEET THE
CORE TEAM.

Behind every project is decades of shared experience across strategy, technology, and marketing.

Edo Rinaldo
20+ YRS
Chief Executive Officer

Edo Rinaldo

20+ years in strategic marketing, consulting, and ecosystem development. Expertise in business strategy, partnerships, and driving sustainable growth. Former Brand Strategist B2B E-Commerce & Former ASEAN Region Lead for Consulting Firm in Indonesia.

Benarivo Putra
12+ YRS
Chief Technology Officer

Benarivo Putra

12+ years in system architecture and digital product development. Leads the NARA AI LAB | focused on building scalable platforms and aligning technology with business growth.

Ramadhani
15+ YRS
Chief Marketing Officer

Ramadhani

15+ years in brand strategy and growth marketing. Specializes in market positioning, campaign execution, and data-driven customer acquisition across tech sectors.

Case Studies

REAL WORK.
REAL RESULTS.

From national banks to consumer brands | our campaigns combine hyperlocal intelligence with strategic precision.

Bank Mandiri
Influencer & Content Marketing

The "Mandiri Memang Terdepan" campaign | agenda setting and narrative direction for Gen Z and Millennial content creators across Ambon, Palu, Lubuklinggau, and Kupang to advocate for Bank Mandiri customers nationwide.

Influencer MarketingContent MarketingSocial Media4 Regions
Royco
Homeless Media + Campaign Amplification

Amplifying the Ramadan "THR Sahur Royco" campaign via local homeless media partners across Surabaya, Solo, Malang, and other cities | hyperlocal content driving mass awareness and community engagement.

Homeless MediaContent MarketingSocial MediaRamadan Campaign
Tiket.com
Local Creator Network Activation

Utilizing local creators for Tiket.com's Ramadan Eid mudik campaign | activating hyperlocal content networks across Solo, Malang, Medan, and more to reach audiences planning holiday travel.

Homeless MediaContent MarketingSocial MediaMulti-city
Trusted By

OUR CLIENTS.

Trusted by leading corporations, government institutions, and universities across Indonesia.

Astra International
DBS Bank
Bank Mandiri
BNI Life
Kemendikdasmen
Binus University
Universitas Pelita Harapan
ULBI
SEAL / AWS
Tiket.com
Wuling
Kominfo
PUPR
Sokoguru
UMKM Level Up
Strategic Partners
Urala Communications
Bahasa.ai
GEN Indonesia
Moon Creative Lab
Agile Solution
CitCall
Wonderful Startup Academy
Dailymotion
Meeting.ai
Kemenkes
PT. Teknologi Satu Nusantara
Kadin Indonesia
Insights

IDEAS THAT
DRIVE IMPACT.

All Insights
Let's Connect

READY TO
COLLABORATE,
ENGAGE &
BRING IDEAS
TO LIFE.

CompanyPT. Tanah Air DigitalParent company of NARABRAIN
AddressInfiniti Office, Bellezza BSA1st Floor Unit 106, Jl. Letjen Soepeno Permata Hijau, Kebayoran Lama Jakarta Selatan 12210
Phone / WhatsApp+62 855 123 7191
Social & Webwww.narabrain.comInstagram: @narabrain